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Record STMT-M032Legally binding

Commission Guidelines on prohibited artificial intelligence practices established by Regulation (EU) 2024/1689 (AI Act)

Guidelines State lawEuropean Unionadopted

This document provides non-binding guidelines from the European Commission on the practical implementation of prohibited artificial intelligence practices established by Regulation (EU) 2024/1689 (the AI Act). It covers the rationale, scope, exceptions, and enforcement mechanisms for prohibitions related to harmful manipulation, deception, social scoring, criminal risk assessment, facial image scraping, emotion recognition, biometric categorization, and real-time remote biometric identification. The guidance aims to ensure consistent, effective, and uniform application of Article 5 of the AI Act while balancing fundamental rights protection and innovation.

Summary and content fields are drawn from the document text and are pending editorial review.

Who issued it

European CommissionGovernment (executive)
Lead issuer
Legal forceLegally binding
Under whose authorityState law
Judged fromabstract

Who it governs

RegulatorsNational governmentPublic sector bodiesAI developers and providersAI deployers and usersResearchers and academics

Competent authorities, AI providers, and AI deployers seeking practical guidance on complying with and enforcing the prohibited practices provisions of the AI Act.

Sectors
Cross-sector

What the document contains

What's covered

The document addresses the practical interpretation, material and personal scope, exclusions, and exemptions associated with the prohibited AI practices listed under Article 5 of Regulation (EU) 2024/1689. It details specific components such as subliminal techniques, deceptive practices, exploitation of vulnerabilities, social scoring, crime prediction, untargeted facial scraping, emotion recognition in workplaces and schools, sensitive biometric categorization, and real-time remote biometric identification for law enforcement.

What's missing

It does not provide binding legal rulings, as authoritative interpretations of the AI Act remain the exclusive competence of the Court of Justice of the European Union. It also does not cover detailed operational checklists for high-risk AI system conformity assessments outside the scope of Article 5.

Key takeaways
  • The guidelines interpret the prohibited AI practices under Article 5 of the AI Act to provide legal clarity and ensure uniform application across EU Member States.
  • Article 5 prohibitions cover specific practices considered unacceptably harmful to fundamental rights and EU values, including subliminal manipulation, social scoring, and real-time remote biometric identification in public spaces.
  • The guidelines clarify both provider and deployer responsibilities across the AI lifecycle, emphasizing the need for proportionality, risk assessment, and human oversight.
  • Strict, narrowly defined exceptions apply to certain prohibitions—such as law enforcement use of real-time RBI—subject to prior authorization and robust fundamental rights safeguards.
  • The AI Act applies horizontally without prejudice to other EU legislation, such as data protection (GDPR, LED) and consumer protection laws.
Principles it states
Respect for human dignityIndividual autonomy and free choiceNon-discrimination and equalityProportionalityHigh level of protection of health, safety, and fundamental rights
Outline
1. Background and objectives
2. Overview of prohibited AI practices
3. Article 5(1)(a) and (b) AI Act – harmful manipulation, deception and exploitation
4. Article 5(1)(c) AI Act - social scoring
5. Article 5(1)(d) AI Act – individual risk assessment and prediction of criminal offences
6. Article 5(1)(e) AI Act - untargeted scraping of facial images
7. Article 5(1)(f) AI Act emotion recognition
8. Article 5(1)(g) AI Act: Biometric categorisation for certain 'sensitive' characteristics
9. Article 5(1)(h) AI Act - Real-time Remote Biometric Identification (RBI) Systems for Law Enforcement Purposes
10. Safeguards and Conditions for the exceptions (Article 5(2)-(7) AI Act)
11. Entry into application
12. Review and update of the Commission guidelines
Issued29 July 2025
Length65,078 words · 134 pages
FormatNot recorded
Scoperegional

How it scores

Pending review

Each score is backed by a quote verified against the document text. Editorial review has not yet confirmed them.

Human Dignity

5/5

Respect for the inherent worth of persons

The prohibitions aim to protect the right to human dignity (Article 1 of the Charter), which also constitutes the basis of all fundamental rights and includes individual autonomy as an essential aspect.

3.1

screening score · 2026-10-24

Privacy

4/5

Protection of personal data and private life

The untargeted scraping of facial images from the internet and from CCTV footage seriously interferes with individuals’ rights to privacy and data protection and deny those individuals the right to remain anonymous.

6.1

screening score · 2026-10-24

Transparency

4/5

Openness about how AI systems work and are used

provide transparency in how the AI system operates, clear disclosures about its capabilities and limitations, and relevant information to ensure informed decisions

3.2.3

screening score · 2026-10-24

Topics

artificial_intelligence prohibited_practices fundamental_rights law_enforcement biometric_identification